Putting The Cart Before The Horse: Customer Feedback Vs Vision
Balancing customer feedback vs vision from Ford's innovation to Netflix's adaptability, learn how to navigate the dual forces of vision and feedback.
August 10, 2023 • 4 min. read
Passionate Storytellers
Find Your Essence. Generate Demand.
We help businesses grow and scale. Together, we'll shape and refine your narrative, then design the best way to share it with the world.
Driven by the belief that every brand needs to focus on a unique value proposition to succeed, we push until we find yours. It's easy to sound like everyone else, that's why we ideate, craft and continue to sculpt the power of our partner's messaging and identity.
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We work with accelerated start-ups and enterprise businesses to build brands, launch products and ignite growth potential.
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Put our proven process for evaluating challenges and identifying solutions to work for you:
Phase 1
Briefing & Kick-Off
Phase 2
Co-Creation Workshops & Follow-Up
Phase 3
Communication Planning
Phase 4
Strategic Marketing Toolkit Development
Phase 5
Smooth Handoff, or Stay on to Execute (preferred)
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Collective Consciousness
Brands harness collective consciousness, uniting through shared beliefs and emotions for lasting customer loyalty. BMW and Nike lead the way.
July 20, 2023 • 5 min. read